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How Bold Perspective Can Help Your Business in 2024 and Beyond

Updated: Apr 17, 2024

A photo of Jay Ludditt sitting on a bench and looking at the camera

I launched Bold Perspective as a platform to use my experience, skills and approach to help others. I love what I do, and working independently to help early and growing business reach that next level gives me great satisfaction. But what does that look like to you, and how exactly does Bold Perspective help?


Through building my own businesses, and helping others, there's much I have put my hand to. Wearing multiple hats—Founder, Director, CMO and NED—I've worked both operationally and strategically, spinning different plates, as a solo artist and as part of a team. I'm extremely versatile and industry-agnostic, able to apply my skills in varied and ambiguous environments. You can read more about my professional journey here. I work with a primary emphasis on marketing, but with the added advantage of having broader business understanding and experience. I'm comfortable working hands-on, at a strategic level, or across a combination of both – whichever is deemed the best fit for the client or project.


Example projects might include the development of a growth marketing strategy for your team to execute, right through to more granular work that focuses on specific goals, such as increasing your customer acquisition, improving retention, launching a product or enhancing brand reputation (There are some more examples of the kinds of work I do here). All of these things will invariably include the assessment and refinement of various channels, or even involve launching your brand on a new channel for the first time. Alongside this work, I am able to work (and thrive!) as a senior leadership figure to coach, support and inspire individuals and teams. Working arrangements are flexible, which means you can use my services on a contract basis, retainer, day rate, or even through 90 minute online consultations.


There's really too much to include in a single blog, but the short story is that if you want to achieve great things through marketing, and ultimately scale your business like I did mine, we should connect.


 

I'm Jay Ludditt – An Advisor, fractional Chief Marketing Officer, and Founder at Bold Perspective. I'd love to help your business thrive! Reach out to me today and let's talk.

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