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A photo of Jay Ludditt against a red door

Where creativity meets strategy to scale your business to new heights.

I'm Jay Ludditt, an Advisor and fractional Chief Marketing Officer (fractional CMO) working with ambitious entrepreneurs and purposeful businesses. 

Having scaled my own multi-million turnover SaaS business that achieved huge success, even without external investment, I'm here to help you take your own business to the next level. 

Where Bold Perspective comes in

Expertise and experience to support
your business in these critical areas and more:

Gearing up for Scale

Launch new products, break into new markets, enter new verticals and acquire the right customers. Ensure you have the right strategy and team to scale and seek investment when needed. Read more about scaling

Digital Marketing Strategy for Growth

Identify priorities and invest resources in the right digital marketing channels and the best approaches to achieve your goals, such as customer acquisition, retention, engagement, and increasing average revenue per user (ARPU). Read more about digital marketing strategy

Commercial Partnerships 

Accelerate commercial growth and brand equity by identifying and aligning your business with effective strategic partners. Read more about building commercial partnerships

Brand, Positioning and Messaging

Be accurately positioned in the marketplace with a unique brand story and message that resonates with properly defined target audiences. Read more about the importance of brand and positioning

Community Engagement

Build loyalty and advocacy across your audience. Develop value-adding strategies to establish your brand and retain customers long-term. Community engagement is critical to building your brand and not just a product. Read more about community engagement

Developing New Revenue Streams

Extract full value from your product suite by exploring new pricing models and commercial opportunities.
Read more developing new revenue streams

Flexible support to best suit your requirements, from a senior marketing leader and successful founder. 
Working remotely, hybrid or on-site wherever it makes sense.
You can also book a 90 minute consultation via Zoom. 
Jay is a great marketing and content strategist with a creative, inventive mind. He is brilliant to work with – always ready to suggest and discuss ideas, and develop strategies to align with customer trends.

Ben Walker, LID Business Media

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